Nike has released the full 2018 Brazil National Team Collection and it features some classic pieces that have been modernized for the upcoming World Cup.
This years home kit keeps in tradition of a vibrant yellow, but according to Nike, it is even more pronounced than in previous years:
“The bright, vivid yellow of the Brasilians combined with their style of play really made an impact on viewers around the world,” says Pete Hoppins, Nike Football Apparel Senior Design Director. “It’s one of the most iconic moments in the history of football, and we wanted to channel that energy into the 2018 National Team collection.”
That energy represents a uniquely bold culture and fuels a particularly potent style of play, both unique to the country. “Being Brasialian is about rhythm, a certain type of movement,” says Hoppins. “You see it in the dance, you see it in the art and you certainly see it on the football pitch. Only Brasilians play this way.”
Nods to this vibrant culture are noted throughout the collection. The globe from the national flag surrounded by radiating lines appears at the inside neck of both the home and away kits. The phrase ‘você é a seleção’ (which translates to “your selection”) runs around the design.